12 Jun 2025
Investors and entrepreneurs in the Greater Noida area are noticing SVG Town Square 1 more and more as a key and progressive project in Alpha 2. With more homes and better connections in the city, the desire for carefully laid-out commercial buildings in popular areas like Alpha 2 is getting higher. Those who want to invest in a place with guaranteed growth and low risks can greatly benefit from what Town Square 1 provides.
In this blog, we'll delve deep into what makes the project an investment opportunity worth considering in 2025 and beyond.
Alpha 2 is no longer just a residential extension; it's rapidly evolving into a commercial nucleus that promises immense potential for retail and office investments. Several key factors make Alpha 2 an attractive destination for commercial real estate:
Alpha 2 is well connected to different parts of the city. All daily commuters and shoppers can easily travel directly to Noida and Delhi NCR since the Alpha 1 Metro Station is just a 5-minute* drive away. The coming Noida International Airport is set to boost the economy and bring new commercial investments to the region.
The sector enjoys direct access to the 130-meter wide Noida-Greater Noida Expressway, which is an arterial road connecting it smoothly with Noida, Greater Noida, and beyond. This connectivity facilitates an easy flow of goods, customers, and workforce, creating a business-friendly environment.
Alpha 2 is close to residential townships that are very highly populated in Greater Noida. Residing in several localities like Gaur City, Cherry County, Panchsheel Greens, and Ace City, more than 3 lakh residents can be found within close distance. The large number of people living in this area makes sure that there is constant demand for retail, dining, entertainment, and support services.
The Greater Noida Authority and private developers are actively investing in infrastructure—wider roads, green belts, parks, and public utilities—which enhance the livability quotient of Alpha 2. The planned development of social infrastructure, including schools, hospitals, and offices nearby, complements the retail ecosystem and ensures sustained footfall.
The upcoming Noida International Airport is expected to bring huge commercial interest and job creation to the region. Additionally, proposed film city projects and special economic zones (SEZs) are projected to add a significant workforce and consumer base, driving demand for retail and commercial hubs.
SVG Town Square 1 is a flagship commercial development by the Shri Vinayaka Group, a reputed name in real estate known for quality delivery and customer satisfaction. Positioned in the heart of Alpha 2, this G+20 mixed-use project brings together retail shops, food courts, entertainment zones, and office spaces in one integrated destination.
The project is registered under RERA (UPRERAPRJ230755), ensuring compliance with all legal frameworks and offering peace of mind to investors.
Retail Shop Sizes: Ranging from approximately 200 sq.ft. to 1080 sq.ft., suitable for a variety of business types—from boutique outlets to larger flagship stores.
Possession Date: Expected by December 2028, providing a medium-term investment horizon.
Design: The project boasts a sleek modern glass façade, vertical gardens, and open atriums that promote natural light and ventilation—creating an inviting shopping and work atmosphere.
● The rooftop infinity pool and sky dining options add to the lifestyle quotient.
● Spa and wellness centre for tenants and visitors.
● Landscaped gardens and play areas ensure a family-friendly environment.
● Multi-level dedicated parking to accommodate visitors and tenants.
● 24/7 power backup, security, and maintenance services ensure smooth operations.
This holistic approach ensures that SVG Town Square 1 retail space is not just a place to work and shop but a destination where people want to spend time—key for sustaining long-term footfall and commercial success.
Retail spaces in well-planned commercial hubs are in high demand due to their proximity to large residential clusters and connectivity to business centres. Based on market trends in Greater Noida and similar developments:
● Investors can expect annual rental yields between 7% and 10%, which is higher than typical residential property yields.
● Retail and food & beverage outlets are particularly attractive for stable monthly rental income.
The project's layout, with high visibility frontages and dedicated pedestrian zones, increases tenant desirability, lowering vacancy risk and ensuring continuous cash flow.
Greater Noida's commercial property values have historically appreciated between 20% and 30% over three to five years, driven by infrastructure upgrades and population influx. With Alpha 2 gearing up as a commercial hub, the capital appreciation potential at Town Square 1 looks promising.
Investors entering the market now at pre-launch or early stages are likely to benefit from future price hikes as possession nears and commercial demand spikes.
The flexible sizes of SVG Town Square 1 Retail Space support a wide range of businesses:
● Retail outlets include apparel, electronics, groceries, and pharma.
● Food courts and cafes cater to the residential and office crowd.
● Service providers include salons, gyms, educational centres, and clinics.
● Office spaces offer an affordable alternative to traditional corporate parks.
This business mix creates a vibrant ecosystem, encouraging repeated visits and cross-shopping, further increasing the commercial space's value.
SVG Group often offers attractive payment plans, including easy EMIs, down payment options, and possession-linked payment schedules, making it easier for individual investors and SMEs to enter the commercial real estate space without heavy upfront capital.
Greater Noida's transformation from an industrial satellite city to a modern urban agglomeration is well underway. Projects like the Noida-Greater Noida Metro, Jewar Airport, and the expansion of IT and manufacturing zones are turning the city into a multifaceted commercial hub.
Project developers are taking advantage of the upcoming developments. Because it is located in Alpha 2, the center serves as a passageway for residents to go to nearby industrial and tech parks, which makes it popular for diverse people who need shopping and services.
Moreover, the increasing trend toward experiential retail—where customers seek integrated shopping, dining, and leisure in one place—makes Town Square 1's mixed-use format highly relevant.
It is hard to find retail locations that combine a good location, a suitable design, reasonable prices, and the ability to grow in today's market. Covering all these points, this property is a leading investment to watch for in 2025.
Investing in retail spaces at SVG Town Square 1 is not just buying property—it's securing a stake in Greater Noida's commercial future.
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